LA JOLLA, CA – SUGARED + BRONZED (S+B), the nation’s go-to destination for all-natural sugaring and sunless tanning, is bringing its glow to La Jolla with the launch of its very first mobile pop-up. Opening inside The Shops at La Jolla Village at 8843 Villa La Jolla Drive, Suite 203, San Diego, CA 92037, this marks an exciting new chapter for the brand.
As a fully mobile concept, the La Jolla location is the first stop on S+B’s nationwide pop-up journey. The mobile studio will serve as a preview to the brand’s highly anticipated La Jolla storefront that is planned to be open in early 2026. After its launch here, the pop-up will travel to major festivals, events, and activations across the country, bringing S+B’s signature services to new communities nationwide.
Sugaring, which is a centuries-old beauty ritual rooted in ancient Egypt, has become a modern favorite for those seeking a gentler, all-natural alternative to waxing. Made from just three clean ingredients: sugar, lemon, and water, the treatment leaves skin smooth without harsh chemicals or unnecessary irritation. Beyond sugaring, S+B has also made a name for itself with its airbrush tanning. Featuring four customizable elixirs, each tan is tailored to deliver a radiant, sun-kissed glow – all without the risks of UV exposure.
S+B offers customizable memberships designed to fit every client’s needs and lifestyle. With exclusive pricing, priority booking, and special perks, members can enjoy consistent self-care all year long –– making routine beauty both accessible and indulgent!
From the best-selling S+B Sunless Tanning Mousse to the S+B Ingrown Remedy Roll-On, the complete S+B product collection will be available at the pop-up, allowing guests to take the signature glow beyond the studio. Each product is crafted to elevate results, extend the bronzed look, and deliver effortless aftercare at home.
In addition, the La Jolla pop-up will offer $15 trainee services – an accessible option for clients looking to experience S+B, while also providing hands-on training opportunities that help our team members perfect their craft and deliver the best possible results.
Pre-booking is now open. Spots are expected to go fasts, therefore, clients are encouraged to secure their appointments promptly as availability will be limited
The S+B pop-up brings San Diego residents and visitors the same expert treatments S+B is known for nationwide, giving guests the chance to smooth, bronze, and glow in the heart of La Jolla. With this new ideation of a pop-up, S+B is looking to hopefully expand these pop-ups across the nation!
Where do you want to see our next pop-up? Let us know!
About SUGARED + BRONZED:
Founded in Southern California, SUGARED + BRONZED has evolved into the nation’s leading destination for sugaring and sunless tanning. With locations across the United States, the brand continues to expand nationwide. SUGARED + BRONZED remains true to its mission: making high-quality, self-care accessible and affordable for all.
